"It's been fun"
The sound you are hearing is millions of Twitter fans and Social Media experts sucking in air.
With those final three little words "It's been fun", @alecbaldwin has (once again) left the building known as Twitter and (once again) we seem to care.
Is it because his tweets were smart and funny and we couldn’t wait to check out his stream every day?
No….I don’t think so
Is it because he shared timely and relevant information?
No, not in my opinion
It must be because his political commentary was riveting….right?
Well….why then? Why do we care?
Oh! Oh! Pick me! I have the answer! (my hand is extended over my head and I am jumping up and down)
We care because…
If @alecbaldwin can quit twitter than that means (gasp) others might follow suit and QUIT! OMG! OMG!
The fans panic because if an uber tweeter like @alecbaldwin can call quitsy then perhaps @KimKardashian or @JessicaSimpson or…holy shit….@justinbieber might.quit.tweeting
Is it a sign of the Apocalypse? Is it an indication the End of Days are near? Will @aplusk (Ashton Kutcher) with over 11 million followers be next?
Nah…..of course not, but it does unravel some fans a bit because for them, Twitter is about entertainment, not necessarily information.
But what about the Social Media folks….you know who I mean…the ones who live to talk about hashtags, trends and twitter streams. Folks like us who make our living by making sure that our attendees and clients are fully engaged using social media. Why do we care?
- We care because we have invested an awful lot of energy into Twitter
- We care because we feel like we have helped nurture, guide and shape Twitter into the social media star that it has become
Has Twitter reached a tipping point?
Has it “jumped the shark?”
I think not.
Twitter has become a powerful social media tool and one highly publicized defection by a well known celebrity will not create a mass exodus. Frankly, I would be more concerned if someone like @jenisefryatt suddenly announced she were abandoning Twitter because Jenise uses Twitter to inform and engage. She shares information. She is a Social Media star and much more of a celebrity in my circle than @alecbaldwin.
So until that happens....I am not gonna worry about it.
Perhaps @alecbaldwin just wanted to spend time with his lovely new bride. No other reason.
You can let that breath out….it’s gonna be okay.